The Specialty Coffee Association of Indonesia is a trade association that represents stakeholders of Indonesia coffee Industry (farmers, processors, roasters, baristas, traders, exporters, cafes, coffee equipments, retailers as well as government and private institutions of Coffea arabica in Indonesia). The organization was founded in 2007 and as of October 2020 have more than 800 active members. "Excellence in Diversity" is the motto for SCAI, due to the facts Indonesia may have the most variety of coffee in the world and also representing its members that comes from very diverse background but shares same idealism on how to develop Indonesia coffee industry.